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Backend Marketing And Lead Generation For Internet Business Success

It doesn’t matter what you sell. If you want to have internet business success, you will have to follow some very basic principles will more than likely propel your internet business into success. Now I know for a fact that internet marketing can be very easy to do. All you have to do is create a daily marketing plan for yourself, and simply follow it each and everyday.

Now you should know that creating a marketing plan is very different than just getting traffic back to your website. Anybody can generate traffic. The question is, can anyone turn this recurring traffic into a long-lasting business? Well, that is what I want to focus on here today, and I want to share with you some elements of your business that needs to be attended to. Here’s the first internet marketing strategy that you will absolutely need to do if you want to make money online for years to come.

1) Backend marketing

Selling to your existing customers is something that you will want to do if you want to see sales immediately in your business. This will account for a large portion of your internet income. How much of a “large portion” you ask? Well… 80% large – and I’m not guessing here. And when you think about it, it makes sense.

There are so many high priced products that you can sell to an existing customer, and they will buy from you also because they’ve already dealt with you before and they like what they have seen from your past products. Eventually, you want to get to the point where you’re selling people on your $1,000 to $2,000 seminar, and really create a massive cash flow in your business.

Here’s another way to make money online for years to come:

2) Lead generation

Gathering leads is an essential part of marketing online. This is especially true if you’re selling high priced products. Generating leads is the fastest way to boost your conversion rates if you’re selling products that are $50 and above. If you sell a product that is around $20, you could more than likely achieve the success that you want by simply leading people to your sales letter page.

But generating leads is something that you will definitely want to try. All you need is an autoresponder service, a website with an obvious opt-in form on it, and website traffic. You can get an autoresponder from a company called “Aweber”. You can build a squeeze page and drive people to your squeeze page where you collect their name and email address in return for a freebie. And you can get traffic to your website using both paid and free methods.

With a very large lead count, you can earn a ton of sales in your internet business. Test and see if you can make the numbers work for you if you’re central business model is generating leads and getting them to buy from you.

You will want to take these tips and use them to have the internet success that you are looking for simply and easily. These tips are easy to use, and easy to implement.

Good luck with using these tips in your online business today.

4 Clickbank Marketing Tips to Improve Your Success As a Clickbank Affiliate

If you’re interested in affiliate marketing or have hung around online marketing forums much, you’ve probably heard of Clickbank. Maybe you’ve even tried your own hand at marketing some of the products on Clickbank, with little or no success. There are literally thousands of average people just like you and me who make thousands, and even tens of thousands of dollars promoting Clickbank products month in and month out, so it is possible to do. How?

Here are a few Clickbank marketing tips that will help you increase your conversions and make more money with one of the most popular retailers of digital products online today.

Choose a product with lower gravity. Many new affiliates are tempted to go after the “big sellers,” those products that every other affiliate is promoting. This will make it harder for a newbie to be successful, as potential customers are conditioned to seeing the emails, ads and other promotional tools used to promote these products. By selling a product that has a gravity lower than 60, there is less competition from other affiliates, and you have a better chance of getting noticed.

Avoid sending your prospects directly to the product sales page. The biggest majority of affiliates make this mistake. It’s much better to “warm up” prospective clients to the idea of buying by having them sign up to your email list. With a list of subscribers, you have the opportunity to build trust and let potential customers get to know you and the products you recommend. You can gently recommend products occasionally in your email messages, and those who have come to know you in a sense through your emails will feel more comfortable buying.

Create a page designed to pre-sell to potential customers. Sending a visitor directly to a sales page is like “cold-calling.” People simply do not buy a product on the spur of the moment, without any persuasion to do so. A pre-sell page can review the good and the bad about a product, offer your opinion as to the effectiveness of the product or relate your own experience, and make your visitor feel like he/she is armed with the information necessary to make a smart buying decision. With a pre-sell page, you have the ability to gently “prod” your visitor along the buying path.

Market a niche that you enjoy. Being successful as a Clickbank affiliate involves a lot of writing if your want to be successful, in the way of product reviews, web pages, blog posts, articles, etc. If you choose a niche you aren’t really familiar or comfortable with, that writing is going to be tough – and it’s going to slow your progress, because you simply won’t have the motivation to write. By choosing a niche you actually are an “expert” in or enjoy, your work will be so much easier, and enjoying what you do is half the battle! You’ll have the drive to do all of those daily marketing tasks that are essential to your success.

You may or may not ever become a “super” affiliate, and hopefully you will. However, by taking a few of these Clickbank marketing tips and putting them to use in your online business, I think you will see a much better level of success!